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the level up program
Take your career to the next level with our signature 60-day program, designed to help you clarify your ideal practice, build strategic relationships, raise your professional visibility, and establish lasting growth in your legal career.
Program Deliverables
By the end of the Level Up Program, you’ll walk away with:
- A Clear Career Vision: Define your ideal practice, including the type of work, clients, and opportunities you want to pursue.
- A 12-Month Business Development Plan: A customized roadmap detailing actionable steps to achieve your career goals.
- A Comprehensive Annual Marketing Calendar: Identify key activities such as relevant awards and recognition, conferences, publishing opportunities, and other thought leadership efforts to raise your visibility.
- Polished Professional Materials: Updated and compelling bios, LinkedIn profiles, and other materials designed to attract your ideal clients and opportunities.
- A Strategic Contact List: A curated list of key contacts critical to your success, paired with an outreach calendar to build and maintain strong relationships.
Program Structure:
- Six Personalized Strategy Sessions
Each 45-minute session is a deep dive into your practice and career goals, designed to create a tailored business development strategy. Together, we’ll define your ideal work, identify key opportunities, and craft a compelling narrative to attract the clients and matters you want.
- A Flexible Schedule to Fit Your Needs
Complete the program over 6 to 12 weeks at a pace that aligns with your workload and priorities, ensuring you stay focused and engaged.
- Actionable Exercises and Deliverables
Between sessions, you’ll complete targeted exercises and research tasks to solidify your vision, refine your strategy, and build essential tools like updated bios, LinkedIn profiles, and a marketing calendar.
- Accountability and Ongoing Guidance
You’ll receive consistent support throughout the program, ensuring you stay on track and implement the strategies effectively. Each session builds on the last, with tangible deliverables and next steps to drive measurable progress.
meet lana manganiello
With over 15 years of experience in business development, sales management, and professional coaching, Lana Manganiello is a recognized leader in elevating legal professionals and their practices. Her career spans leadership roles in business development and marketing, where she was directly responsible for driving growth, managing sales teams, and creating strategies that deliver measurable results.
Lana’s guidance is rooted in both personal experience and her extensive work with hundreds of professionals across diverse practices, goals, and personalities. She has partnered with AmLaw 200 firms, boutique practices, and individual lawyers at all career stages to align their values, goals, and strengths with actionable business development strategies.
Career Highlights:
- Deep Expertise: Lana has designed and delivered programs that have transformed attorneys into trusted advisors, helping them cultivate rewarding practices.
- Leadership: As President of the LA County Bar Association’s Counsel for Justice, she has spearheaded initiatives to expand access to justice and enhance diversity in the legal profession.
- Recognition: Named a “Global Leader in Legal Strategy and Consulting” by Lawdragon and a “Diversity, Equity, Inclusion & Accessibility Visionary” by Los Angeles Times Magazine.
- Impact: Lana’s clients report significant professional growth, including partnership offers, increased visibility, and greater fulfillment in their careers.
Lana’s commitment extends beyond her professional work. She actively serves on boards that advance equity and access to justice, and she’s passionate about supporting attorneys in creating a positive impact on their firms and communities.
Lana@PracticeGrowthPartner.com
Ready to take your practice to the next level?
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